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After years of exposure to UVA and UVB rays, the turnover of your skin cells reduces considerably. This process creates an imbalance of new healthy skin cells and old damaged cells. Combine this with the breakdown of collagen and elastin and your skin will develop fine lines and wrinkles. What many fail to realize is that daily exposure to UV rays will speed up this aging process. This will often lead to premature aging of your skin. Healthy skin comes from within. Treating the source of your skin issues to lighten, brighten and even your skin tone. It will also prevent future sun damage. Stop treating the surface! Youthful, vibrant, and healthy skin can be yours. Facial creams and other products are treating your skin on the superficial level. The Obagi system treats your skin at the cellular level giving you healthy beautiful skin.